--- title: "Eric Boggs | RevBoss Founder & CEO" description: "Eric Boggs is the founder and CEO of RevBoss, a B2B demand generation agency based in Durham, NC. Eric writes about founder-led marketing, audience-based GTM, and B2B demand generation." lang: en json-ld: | [ { "@context": "https://schema.org", "@type": "Organization", "name": "RevBoss", "legalName": "RevBoss, Inc.", "url": "https://revboss.com", "logo": "https://revboss.com/lovable-uploads/9a49821f-a21c-493d-9761-ad8f4752e4fc.png", "foundingDate": "2014", "founder": { "@type": "Person", "name": "Eric Boggs", "jobTitle": "Founder & CEO" }, "description": "RevBoss is a relationship-first B2B demand generation partner that helps founders and executives build trust, grow an ICP audience, and create predictable sales pipeline through LinkedIn content, newsletters, and activation campaigns.", "address": { "@type": "PostalAddress", "addressLocality": "Durham", "addressRegion": "NC", "addressCountry": "US" }, "sameAs": [ "https://www.linkedin.com/company/revboss" ] }, { "@context": "https://schema.org", "@type": "WebSite", "name": "RevBoss", "url": "https://revboss.com", "publisher": { "@type": "Organization", "name": "RevBoss" } }, { "@context": "https://schema.org", "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://revboss.com/" }, { "@type": "ListItem", "position": 2, "name": "Authors", "item": "https://revboss.com/authors" }, { "@type": "ListItem", "position": 3, "name": "Eric Boggs", "item": "https://revboss.com/authors/eric-boggs" } ] }, { "@context": "https://schema.org", "@type": "Person", "name": "Eric Boggs", "givenName": "Eric", "familyName": "Boggs", "jobTitle": "Founder & CEO", "worksFor": { "@type": "Organization", "name": "RevBoss", "url": "https://revboss.com" }, "url": "https://revboss.com/authors/eric-boggs", "image": "https://gcpzvkvsgstktjxsfopn.supabase.co/storage/v1/object/public/rb-img//eric.jpg", "description": "Eric Boggs founded RevBoss in 2014 in Durham, North Carolina. He led the company through a decade as one of the early B2B outbound email agencies, then a deliberate pivot to founder-led marketing and audience-based go-to-market. Over 10+ years, RevBoss has served 1,000+ clients under his leadership.", "address": { "@type": "PostalAddress", "addressLocality": "Durham", "addressRegion": "NC", "addressCountry": "US" }, "knowsAbout": [ "Founder-led marketing", "Building B2B audiences on LinkedIn", "Founder newsletters", "Trust-based demand generation", "The decline of cold email and volume outbound", "AI's impact on B2B go-to-market", "Audience-based go-to-market strategy", "B2B SaaS marketing" ], "sameAs": [ "https://www.linkedin.com/in/ericboggs/", "https://email.revboss.com/" ] } ] --- [Aug 2026 Benchmark Report](/founder-led-marketing-benchmarks)[Sign In](https://revboss.co) [![RevBoss Logo](/lovable-uploads/9a49821f-a21c-493d-9761-ad8f4752e4fc.png)](/) [How It Works](/how-revboss-works-audience) Services - [Founder-Led Demand Generation](/features/founder-led-demand-generation) - [Team-Led Demand Generation](/features/team-led-demand-generation) - [Founder/CEO Thought Leadership](/features/founder-ceo-thought-leadership) - [Founder Newsletters](/features/founder-newsletters) - [B2B Audience Building](/features/b2b-audience-building) - [Event-Led Lead Generation](/features/event-and-conference-campaigns) [Pricing](/pricing) Client Success [Case Studies](/founder-brand-case-studies)[Client Examples](/founder-brand-content-examples) [Get Started ](/book-a-call) Open menu 1. [Home](/) 2. [Authors](/authors) 3. Eric Boggs ![Eric Boggs, Founder and CEO of RevBoss](https://gcpzvkvsgstktjxsfopn.supabase.co/storage/v1/object/public/rb-img//eric.jpg) # Eric Boggs Founder & CEO at RevBoss Durham, North Carolina ## About Eric Eric Boggs is the founder and CEO of RevBoss, a B2B demand generation agency he started in 2014. Over the past decade, RevBoss has worked with more than 1,000 B2B SaaS and services companies to build founder-led marketing programs that drive pipeline. Eric writes openly about founder-led marketing, audience-based go-to-market strategy, the death of traditional cold outbound, and what actually works for B2B in an AI-saturated market. He believes the most durable competitive advantage left in B2B is trust between a real person and a real audience, and RevBoss is built around that thesis. Eric started RevBoss with a mission to build a business that made clients and co-workers happy. Today, he leads the effort to bring happiness to 100s of clients and more than 50 RevBuds around the world. You can read about the guiding principles he wrote for RevBoss in the [HAT Culture manifesto](/about/values). Eric spent the last 20 years building companies and advising successful CEOs (Device Magic, Kevel, UserVoice, Ignite Social, and many more). He completed his undergraduate studies at UNC Chapel Hill and earned an MBA at UNC's Kenan-Flagler Business school, where he was a Dean's Fellow. Eric spends his free time loving his family, exercising at the crack of dawn, and yelling at Carolina games and Arsenal matches on TV. ## What Eric writes about - Founder-led marketing - B2B demand generation - LinkedIn audience building - Content marketing for B2B - Cold outbound and email marketing - Audience-based go-to-market strategy - Newsletter marketing ## Connect with Eric [LinkedIn](https://www.linkedin.com/in/ericboggs/)[Instagram](https://instagram.com/ericboggs) ## Latest posts by Eric ### [Top Founder Brand Agencies in 2026](/blog/top-founder-brand-agencies-2026) June 12, 2026 14 min read By [Eric Boggs](/authors/eric-boggs) The nine founder brand agencies worth knowing in 2026 — what each one is best at, how they work, and what they cost (when they publish it at all). [Read more →](/blog/top-founder-brand-agencies-2026) ### [Top LinkedIn Agencies in 2026](/blog/top-linkedin-agencies-2026) June 12, 2026 13 min read By [Eric Boggs](/authors/eric-boggs) LinkedIn is where B2B trust still compounds in 2026 — and the agency market has exploded to match. Nine agencies worth looking at, with published pricing wherever it exists. [Read more →](/blog/top-linkedin-agencies-2026) ### [LinkedIn Storytelling Trends for 2025](/blog/linkedin-storytelling-trends-for-2025) 2026-06-02 13 min read By [Eric Boggs](/authors/eric-boggs) In 2025, founder-led storytelling on LinkedIn drives engagement and trust, reshaping B2B connections and content strategies. [Read more →](/blog/linkedin-storytelling-trends-for-2025) ### [Marketing Agency Marketing Plan -- 2026 Template](/blog/marketing-agency-marketing-plan-2026-template) 2026-04-03 22 min read By [Eric Boggs](/authors/eric-boggs) Practical 2026 playbook for B2B agencies: define your ICP, set revenue targets, prioritize founder-led content, choose high-impact channels, and track metrics. [Read more →](/blog/marketing-agency-marketing-plan-2026-template) ### [No Marketing Team? No Problem!](/blog/no-marketing-team-no-problem) 2026-03-22 15 min read By [Eric Boggs](/authors/eric-boggs) Learn how founders can effectively market their businesses by leveraging personal branding, AI, and automation, even without a dedicated marketing team. [Read more →](/blog/no-marketing-team-no-problem) ### [A 60-Day Rollout Plan for Executive-Led Demand Generation](/blog/60-day-rollout-plan-executive-led-demand-generation) 2026-03-22 13 min read By [Eric Boggs](/authors/eric-boggs) A 60-day playbook for executives to define ICP, publish authentic LinkedIn content, run targeted outreach, and use AI to scale demand generation. [Read more →](/blog/60-day-rollout-plan-executive-led-demand-generation) ## Ready to start telling your story? Over the past 10 years, 1,000+ clients have trusted RevBoss to build high-integrity, founder-led marketing programs that drive business growth. [Book A Call](/book-a-call) ![RevBoss Logo](/lovable-uploads/275c3638-7d04-447b-92bd-40edcc93b280.png) RevBoss is a demand generation partner that helps B2B organizations build trust, grow an ICP audience, and create predictable pipeline. ### Compare - [RevBoss vs LinkedIn Ghostwriting Agencies](/compare/linkedin-ghostwriting-agencies) - [RevBoss vs Cold Email Agencies](/compare/cold-email-agencies) - [RevBoss vs LinkedIn Lead Generation Agencies](/compare/linkedin-lead-generation-agencies) ### Company - [How It Works](/how-revboss-works-audience) - [Pricing](/pricing) - [Case Studies](/founder-brand-case-studies) - [Client Examples](/founder-brand-content-examples) - [Blog](/blog) - [2026 Benchmarks](/founder-led-marketing-benchmarks) ### About - [Honesty](/honesty) - [About](/about) - [Contact](/contact) - [Terms](/terms) - [Privacy Policy](/privacy-policy) - [Site Map](/sitemap.xml) © 2026 RevBoss. All rights reserved.